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Barong Tagalog Importance to Filipino Identity Today

by Barong Warehouse

Barong Warehouse - Modern Barong Tagalog

The Barong Tagalog is of great importance to the Filipino identity today. With such a diverse past, one of the Philippines' distinct characteristics is its population wearing the Barong Tagalog.

The Philippine Islands or the Republic of the Philippines wasn’t always called these Spanish king-branded names. There was a time when the archipelago was called Islas de los PintadosMa-i, or even the proposed Luzviminda, and many more throughout history.

Before the Americans and the Japanese in the 20th century and before the Spaniards in the 16th century, Muslims reigned over the islands, and before them was an Indianized kingdom in the 10th century. Today, the country is independent of foreign rule, but it still has yet to understand its true identity.

Filipino Dress at the turn of the 20th century

Unfortunately, globalization does not help matters in the least. Local Filipino teenagers grow up listening to International Top40 Hits not just because of the Internet, but because all over local TV, most of the “artistas” and many bands outside of TV are mostly singing international cover songs as well. Filipinos abroad have TFC and other Pinoy channels broadcasting from the motherland, but it is still mostly a barage of Western-influenced entertainment.

In turn, the younger generation dresses exactly the same as a kid in Europe especially with international brands  such as Zara, Top Shop, and Forever21 all over the malls in the Philippines.

Culture purists do exist, but they are small academic circles who are too small or sub-cultures that are too underground or mountain villagers who are too far away from modern urban life to have any influence on the majority of the Filipino diaspora.

So who is the true Filipino? Is it those born in the Philippines? Is it those with Filipino ancenstry? Is it the natives still living in huts in the provinces? Is it the city dwellers pushing the country towards development and progress? Is it the Overseas Filipino Workers who brave loneliness and back-breaking work in other countries? Is it the masses who are still enveloped in poverty?  Is it the army of call-center agents patiently hearing out the world’s complaints? Perhaps it is all of the above.

Barong Tagalog Attitude


One thing all of these groups might agree on is that Filipinos traditionally wear the Barong Tagalog.

In an age of identity confusion and foreign culture saturation, the Barong Tagalog stands proud as something uniquely Filipino. Along with the Jeepney and the stick-fighting discipline of Arnis, it truly shows the spirit of the Pinoy: making something from nothing.

The Barong, as it is commonly known today, evolved from the Spaniards insisting that Filipinos wear see-through material so that they can not conceal any weapons and even dictated that they do not tuck the garment in to indicate a lower class standing.

Though the Barong was once a symbol of oppression, today the country’s businessmen, leaders, formal-event attendees, and the majority of Filipinos, and even quirky non-Filipinos proudly wear this uniquely Pinoy staple of culture.

Quentin Tarantino Wearing Barong Tagalog

With distinctive local fibers and artisan detailing, the Barong Tagalog is still very remniscent of Filipino fore-fathers before globalization and the K-Pop teledramas. Hand-embroidery and hand-painting artisans, hand-weavers, and native fabrics such as pina are still being used today.

In fact, the style of the Barong has seen little change since President Ferdinand Marcos declared it the national attire in 1975. It still has it’s traditional Sports or Chinese collars. It still has the special side slits at the bottom and is still mostly worn untucked with a Camisa de Chino used as an undershirt.

Modern designers have also given it new life with contemporary cuts and unusual details, but any one who knows what it is can spot a Barong from a mile away.

Maybe being Filipino today is not about only speaking the native tongue, or eating bagoong until your tongue turns pink, or even having Filipino blood, whatever that is. Maybe it’s about learning about your roots but at the same time embracing the Filipino mix-ed community now, wherever you belong in this world.

Filipino Crowd Celebrating in the Barong Tagalog

And maybe when your community has their yearly fiesta, you can wear a Barong Tagalog. Just don’t do what some Filipinos do at buffets and conceal any lechon or pancit underneath the barong to take home, because people will see what you’re hiding…

You can purchase your Barong Tagalog at a great price at Barong Warehouse.


Barong Warehouse
Barong Warehouse


Barong Warehouse brings to Filipinos abroad and barong-seekers the most affordable yet quality Barong Tagalog outside of the Philippines. Customers can enjoy the lowest prices yet the best service online. We have 20 years of experience with selling Barong Tagalog and online retail so we know what you truly need…quality, affordability, and the best service. We are based in San Juan, Metro Manila and distributed from Los Angeles, USA.

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Get to Know Barong Tagalog Fabrics – Organza, Jusi, Pina, and More

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Size Charts

Please refer to the size charts below. Our Barongs and Filipiniana designs are authentically made in the Philippines and Filipino sizes are usually one RTW size smaller than most Western (US/EU/etc.) sizes.

The measurements are of the garment(s) and NOT the person wearing the barong. The Barong is usually a loose fit around the Chest, Waist, and Hips with small allowances on the Collar, Cuff, and Armhole and exact measurements on the Shoulder, Sleeve and Back Lengths. 

BW TIP: If you do not have a measuring tape, use any safe wire or string, mark your measurement with your finger, and check the length with a ruler.

Please do NOT give us measurements for custom orders based on the size charts below. Refer to our Measurement Guide instead for custom order barongs.



BW Men's Size Chart

Click here to shop for your Barong Tagalog now.



BW Camisa de Chino Size Chart

The measurements are of the garment(s) and NOT the person wearing the shirt. Click here to shop for your Camisa de Chino now.



Barong Warehouse - Kimona and Women's Barong Size Chart

The measurements are of the garment(s) and NOT the person wearing the item. Click here to shop for Women's items now.



BW - Boys' Barong Tagalog Size Chart

The measurements are of the garment(s) and NOT the person wearing the barong. Click here to shop for Kids' items now.

For the Filipino t-shirts, outerwear, and other items, the size chart or dimensions can be found on each individual product page or please inquire with us at info@barongwarehouse.com.



Barong Warehouse - Lowest Prices on Quality Barong Tagalog and Filipiniana